6 Minute Read
Alli Burns

Why Businesses Fail

The Small Business Association states that 30% of new businesses fail during the first two years, 50% during the first five years, and 66% during

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4 Minute Read
Alli Burns

Top 3 Apps for Small Businesses

With all the new and emerging technologies and applications today, starting up and maintaining businesses has become much easier to manage. There are now applications

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Customer Service
alexcmaxexpo

Start Providing VALUE!

Today we go through the importance of providing upfront value. What are you doing to incentivize customers to do business with you? Whether you are

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4 Minute Read
Alli Burns

Employee Feature: Briana Cefaloni

What do you do for MaxExposure?  I am Client Service Representative for Max Exposure. I help with on-boarding and the continued satisfaction of our customers.  What

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Business & Leadership
alexcmaxexpo

Prospecting Tip: Reference USA

Today we go through some tips on using ReferenceUSA for prospecting. If you aren’t familiar with ReferenceUSA, it is a database full of business and

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Helpful Tips
alexcmaxexpo

Limited Budget?

Do you have a limited budget as a small business? Where do you start when it comes to marketing? Often times we hear businesses who

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Customer Service
alexcmaxexpo

The Zero Moment of Truth

Today we go through a concept called the “Zero Moment of Truth.” Learn how your potential customers think in the digital age and the information

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Facebook
alexcmaxexpo

The VALUE of Facebook Messenger!

Today we go through the difference between Facebook advertising with an automated Messenger component vs normal Facebook advertising. Why are so many businesses jumping on

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Helpful Tips
alexcmaxexpo

Marketing 101

Today we go through some key areas of your marketing presence. Often times, small business owners ask, “Where do I even begin when it comes

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Job Advice
alexcmaxexpo

Restaurants NEED To Do This!!!!

Today we go over some comparisons between email marketing and Facebook Messenger marketing. How do the two differ? With Facebook Messenger marketing we are experiencing

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MaxExpo Videos
alexcmaxexpo

What’s your strategy?

One of the biggest mistakes we see people make is that they don’t have an actual social media marketing strategy. They don’t set any goals

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MaxExpo Videos
alexcmaxexpo

Does WIFI = Revenue?

Today we go over how to use the Facebook Messenger program to give out your WiFi and bring in valuable customer information, and drive sales.

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Helpful Tips
alexcmaxexpo

Prospecting 101

Today we go through some tips to use referenceUSA. referenceUSA is a free database of businesses. You can slice and dice the settings to fit

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Facebook
alexcmaxexpo

Restaurants, GET MORE SALES!

Today with go through our Facebook Messenger program, designed to drive more sales to your restaurant. Are you using Facebook Messenger to drive sales? If

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Business & Leadership
joemaxexpo

How’s your mindset?

Your mindset in business is just as important as anything else. If you don’t know how to deal with adversity or don’t have the right

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MaxExpo Videos
alexcmaxexpo

Stop giving out FREE WIFI!

Today we go through how you, as a business owner, can leverage your wifi and gain valuable customer information. You can also use it to

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Business & Leadership
alygcmaxexpo

Networking at a Brewery!

A great networking event hosted by Lock City Brewing. A really fun atmosphere always makes networking that much better. Are you getting out and networking

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Business & Leadership
joemaxexpo

Is the customer always right?

We want to ask local businesses and marketers, what do you think of the phrase “the customer is always right?” Is having the right clients

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6 Minute Read
gracemaxexpo

How to: Target Demographics

Want to learn how to create the perfect ad? Download this guide for FREE! 1. Determine a Demographic When determining a demographic you should ask

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Online Marketing
alygcmaxexpo

5 Tips for Improving your SEO

SEO, or search engine optimization, determines how visible your company’s site is online, or in other words, how highly your company’s site or web pages

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4 Minute Read
Alli Burns

Baby Instagrams

Being the youngest of four siblings, my sister tends to find a lot of things to complain about. She was the last to get a

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5 Minute Read
Alli Burns

Student Going on Intern

Often times, interning is the first working experience college students get in their specific field of study. At my school, Bentley University, internships are held

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Business & Leadership
alygcmaxexpo

What is your WHY?

Why…? Why do you get up every morning? Why do you do the job that you do? Have the friends that you have? Wear the

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Business & Leadership
alygcmaxexpo

Boss. Babe.

Sitting here in my office, sipping my coffee, waiting for my employees (interns) to come in for the day, I have some moments of quiet

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Networking
Alli Burns

Real Life Networking

Let’s do a vote. Raise your hand if you see the same three people every morning at Starbucks. Now raise your hand if you have

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Online Marketing
Alli Burns

The Future of Social Media

Social media has evolved rapidly over the last fifteen years. With Facebook coming into play in February of 2004, and the now extremely popular SnapChat

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Social Media & Reputation Management
alygcmaxexpo

How do you Connect?

Lets Connect! There are currently over 2.46 billion people that use some kind of social media platform, and of that 2.46 billion, over 2.06 billion

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Business & Leadership
joemaxexpo

Small Business… is BIG Business

Sat. Nov. 25, 2017 is Small Business Saturday Small Business Saturday is a day created by American Express to commemorate and promote Small Businesses and

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Social Media & Reputation Management
Alli Burns

5 Ways to Improve your Company’s Image

Although social media is extremely important in expanding your company’s network and maximizing profits, social media is also essential in building and promoting a good

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